The Shirtmaker design capabilities are second to none: highly skilled designers using the latest CAD techniques work passionately in dedicated customer teams. Our design process and intimate knowledge of our customers lead to great collections, exactly in line with the customer’s brand positioning and spot on in terms of the latest trends, concerning colors, fabrics and styles. Our designs create appeal and desire for our customer’s products with their consumers. Design mission achieved!
Creativity:
TSM’s designers are the heart of creativity. Different designers have different specializations. For example there is nothing simple to a checked shirt. The designer for checks knows from experience and talent what makes a good checked pattern. The designers knows best what constitutes a great print design. Jacquards, prints, checks high or low gage knits….TSM has the designers for it.
Innovations/Trends:
The Design team stays abreast of the newest trends in the market, in terms of styles, fabrics, colors etc. Not only is TSM a member of the world’s leading trend forecasting agencies, also all major trade fairs are visited around Europe and beyond. Every season starts by presenting the ‘Concept’, a synopsis what are the latest trends in the world of men’s fashion.
Customized Designs:
TSM is specialized using it various capabilities of the Design department, to develop tailor made collections for a specific customer in their DNA. This know how is deepened since TSM develops these collections season after season over a period of many years and the team working for such a customer feels as if they are part of the customer’s team.
House Collections:
Besides ‘customer specific’ collections, TSM also showcases ‘house collections’ based on the latest trends. Customers can select from these collections at smaller quantities (typically 200 pieces/colorway) and get these ‘customized’.